Miracle Miles, Let people enjoy the joy of walking

What kind of "shoes" will be called "a pair of good shoes", which can let people enjoy the happiness of walking, which is the direction that Miracle Miles has been exploring.

2023年04月16日

Mimai Technology Co., Ltd. is the main business of Miracle Miles, the global head technology footwear brand group in China, including Hunan Wangong Information Co., LTD. (focusing on cross-border e-commerce system development, brand operation, e-commerce operation, etc.). For high-tech enterprises), Fuzhou Junpengxin Creative Design Co., LTD. (focus on shoe product design and development, quality management), Fuzhou Gaodun Storage Co., LTD. (focus on cross-border e-commerce warehousing logistics services) and other companies. Miracle Miles has offices worldwide in New York, Los Angeles, New Jersey, Changsha, Fuzhou and Shenzhen.

Adhering to the vision of "becoming the world's leading footwear technology enterprise" and the mission of "letting people enjoy the joy of walking", Miracle Miles has created Dream Pairs, Bruno Marc, Nortiv8 and other well-known brands in the fields of women's shoes, men's shoes, children's shoes and outdoor shoes. Among them, Dream Pairs is in a leading position in the American Amazon footwear sales ranking.

Since its establishment, Miracle Miles has maintained a state of rapid growth, generating revenue of nearly 900 million yuan in 2020 and 2 billion yuan in 2021. In March 2022, Miracle Miles announced the formal completion of A $100 million series A financing, led by Sequoia China and IDG Capital. After this round of financing, Miracle Miles will allow more consumers to enjoy the joy of walking with a more perfect brand matrix, and become a world-renowned technology footwear group.

Miracle Miles has a cultural gene of openness, innovation and equality, and encourages cultural diversity. At present, there are more than 500 employees worldwide, including more than 300 people in Changsha office, working in the office building of the second phase of the CLP Software Park, 80% of whom have bachelor's or above education background; The average age of the company's employees is 27 years old, with the post-90s and post-00s as the main body, and the office is often full of laughter and lively atmosphere. The company advocates an equal communication atmosphere, weakens the relationship between superiors and subordinates, and encourages self-driven growth by using English names for all employees. With the completion of the $100 million financing and the implementation of the company's development strategy, combined with more refined operation management and increasingly mature team configuration, Miracle Miles is expected to continue to maintain rapid development in the future.